Clinique BACA, an esteemed institution dedicated to the compassionate treatment of eating disorders, stands as a beacon of hope and recovery. Rooted in a commitment to evidence-based, holistic care, BACA fosters an environment where therapy, nutrition, and family support converge to nurture lasting wellness.

The brand's identity, initially crafted to reflect its empathetic and professional ethos, was revitalized through our collaboration with BACA's devoted team. Together, we refreshed the brand’s visual language to resonate more deeply with young adolescents and young adults. This collaborative effort extended BACA's presence across various platforms, including a website concept, social media concept posts, in-clinic materials, and promotional campaigns. The refreshed identity not only modernized BACA’s look and feel but also reinforced its mission to provide compassionate, comprehensive care for those on the path to recovery.