Contemporary kitchen scene with cooking utensils in a white holder, a black pan on the stove, and a peach Dutch oven with bread, next to a chopping board and olives.

Kana

Firmly established in the ethos of sustainable innovation, Kana stands as a guiding light in Canada, championing a transformative approach to culinary habits and nurturing a closer bond with our environment. Conceived from a deep-seated wish for progress, Kana pledges to redefine the core of cooking, baking, and ecological awareness.

The brand's identity, initially conceptualized by Montreal-based design studio By Haus, was further enriched through my collaboration with Kana's dedicated team. Together, we expanded the brand's narrative across various platforms, including newsletters, the website, social media channels, printed materials, and advertisements. This collaborative effort not only extended Kana's brand identity but also reinforced its mission to inspire change through every meal prepared and every story shared.

Sector
Branding

Service
Creative Direction
Print Design
Photography
Social Media Strategy & Direction

Team
Amanda Mocci — Creative Director & Photographer
Michael Elkeslassy — Creative Director
Marise Perusse — Brand Manager
Danielle Bailey — Marketing Manager
Sarah Mills — Social Media Manager
Camila Fernández — UX/UI Designer
Kristeena Michelle — Photographer & Videographer

Website
Instagram

Elegant dining setup with wooden pepper and salt grinders, a gray Dutch oven, wine glasses, plates, and utensils on a linen tablecloth, beside a green potted plant.
Hands lifting the lid of a Kana Dutch oven in a bright kitchen, with wooden utensils and kana bakeware rounds nearby.
Festive dinner table with roasted chicken, green Dutch oven, salads, pears, and drinks, arranged on a linen cloth for a cozy meal.

Sustainable Living Simplified.

Kana is dedicated to sustainable living, emphasizing the use of sustainably sourced and recycled materials without sacrificing quality. Their products are designed with durability in mind, either to last indefinitely or to biodegrade seamlessly. The brand's philosophy centers on mindful living, impacting both personal spaces and broader communities. Kana's mission is to make sustainable living accessible and simple, providing easy solutions for a more conscious lifestyle. They invite everyone to join in fostering a meaningful, mindful way of life for the betterment of individuals and communities alike.

Icons designed for Kana website and social media
Image of Kana's Instagram profile page on a phone
A hand removing the lid of a terracotta Kana Dutch oven with a loaf of bread inside, on a kitchen counter with wooden utensils and a Kana Ultimate Skillet cast iron pan.
A cozy dining setting with a round wooden table set with black Kana Dutch Ovens, white plates, and wicker placemats, under a white pendant lamp.
Ad poster on a chair showcasing 'Milo,' a black Dutch oven by Kana. Text praises its aesthetics and eco-friendliness. The warm scene hints at the product's quality.
Kana Instagram stories layout design featuring Kana's bakeware
Hands washing colorful potatoes in a white sink and adding them to a Kana Dutch Oven, with red onions and rainbow chard on a cutting board, creating a homey cooking scene.
Person in a white shirt reaching for the gloss black Kana Dutch oven next to a felt trivet on a kitchen shelf, minimalist style.

“I've collaborated with Amanda in both the apparel and kitchenware industries, two distinct sectors, yet consistently experiencing the same level of quality and synergy.

Amanda's heightened sensitivity and skill set elevate every project, ensuring a thoughtful and emotionally resonant design. Her unique approach, driven by both human and measurable factors, results in deliverables that not only captivate aesthetically but also leave a lasting impact. It is crucial to surround myself with rare talents like Amanda who consistently goes beyond expectations, actively contributing to enhancing customer experience, brand perception and fostering increased engagement. I am looking forward to our next project.”

— Marise Perusse | Brand General Manager, Kana

Outdoor dining area bathed in sunlight with Kana matte black Dutch oven on the table, surrounded by dishes, glassware, and cozy blue pillows.